02 / Follow-up — 60-second lead follow-up

Speed wins the lead. This system makes you first, every time.

A lead is hottest the minute they reach out — and cooling every minute after. This system catches every lead from every source, tags it, and starts the follow-up within about a minute. Automatically. While you're still on the job that's paying you today.

What it does

No lead waits. No lead gets lost.

Most owners don't lose leads because their work is bad. They lose them because the lead came in at 3pm and the reply went out at 9pm — after somebody else already answered.

01 / CAPTURE

Every lead, one place

Forms, calls, missed calls, texts, and messages all land in one system the second they happen. Nothing lives in an inbox, a notes app, or your memory.

02 / TAG

Tagged and tracked

Each lead is tagged with what they need, where they came from, and who owns the next step. You can see the state of every lead without asking anyone.

03 / RESPOND

Contact in about a minute

Follow-up starts within about a minute of the lead arriving — while they're still looking at your website, not your competitor's.

04 / PERSIST

Chased until answered

One touch isn't follow-up. The system keeps reaching out on a schedule until the lead responds — then hands you a warm conversation, not a cold list.

The cost of not having it

You already paid for that lead. Slow follow-up throws it away.

Every lead cost you something — ad spend, review-building, referrals you earned job by job. When the reply goes out hours later, you paid full price for a lead your competitor closed. A lead contacted in a minute converts far better than one contacted hours later, and the difference compounds every single day.

The worst part: this leak is invisible. The leads that went cold don't complain — they just book with someone else. The audit puts a number on what that's costing you.

See what slow follow-up costs you

What it replaces

  • The "call them back tonight" list that never gets fully called.
  • Five inboxes — website, phone, text, social, email — checked whenever you get a minute.
  • Sticky notes and memory as your lead-tracking system.
  • The follow-up guilt of knowing there are names in there you never answered.

How it runs in your business

From "someone's interested" to a warm conversation

A lead arrives

Form, call, text, or message — from your website, your Google profile, or your phone. The source doesn't matter; the system catches it either way.

It lands tagged in your CRM

The lead is logged with what they need, where they came from, and what happens next. One place, one record, no copy-paste.

Follow-up fires

Contact goes out within about a minute, in your business's name. If there's no answer, the system keeps following up on a schedule — it doesn't forget, and it doesn't get busy.

You take the warm ones

When the lead responds, the conversation routes to you with full history. You spend your time closing — not chasing.

Questions owners ask

Before you install lead follow-up

Which leads does it follow up with?

All of them. Website forms, calls, missed calls, texts, and messages from your profiles all land in the same system the moment they arrive. If someone raises their hand anywhere, follow-up starts — no source gets special treatment and none gets forgotten.

Will it annoy my leads?

No. The first touch is fast because that's when the lead actually wants to hear from you — they just asked. After that, follow-up is spaced out and it stops the moment they answer or ask to stop. Persistent, not pushy.

What happens when a lead replies?

The conversation routes to you or your team with the full history attached — who they are, what they asked for, and every touch so far. You step in when there's a real conversation to have, not before.

Start here

How many of your leads went cold this month?

Take the free audit. We'll build your Revenue Leak Map — where your business is losing money and roughly how much — and show you whether follow-up is your first install.